For two years I was on the University of Washington Athletics Department’s design team covering all 32 sports, primarily focusing on social media graphics, as this was at a time that Instagram stories was in its infancy, and being able to convey real-time sports moments to the masses was a new concept.

Once I had established myself within the department, and grown as a designer, I was promoted to a full-time staff role as the Head of Creative for the Men’s Basketball program, where instead of a broad focus, I switched to a localized storytelling focus of a brand that was in a rebuilding phase, and got to dictate what that looked like visually, as well as how it connected to the larger department initiatives such as ticket sales and donor programming.